Welcome to Atamai Digital

• Atamai is a digital consultancy with a big vision to ensure Kiwi businesses are thriving in the digital age and creating Aotearoa/New Zealand's digital economy
  
• We focus on how your business leverages digital to create massive customer value
  
• We do this through using a holistic approach to transform your business and leveraging a network of smart Kiwis who are united in a vision to create a sustainable hi-tech economy where no-one gets left behind
  

Our Vision

Our Principles

Our ambition is to use technology to transform Kiwi businesses and to transform the economy.

Digital Transformation benchmarking

For many businesses just knowing where you are on the digital journey and what the next steps are is key.
We use a holistic benchmark to measure your business's digital capability and clearly show the pathway to your aspirational state. Find out more

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Atamai is the Te Reo Māori word for "smart" and we take a smart approach to digital transformation based on key principles from Te Ao Māori

Our Partners

We work with highly talented and innovative techology and design companies based in Aotearoa/New Zealand
Our network means Kiwis are helping Kiwis to create the digital economy

Exponential technology change is increasing the rate that digital disruption is impacting on  business models and organisations. Yet 80% of digital change programmes fail.
Find out how to avoid joining the club of failed digital transformations.

Our principles

Atamai is how Mātauranga (knowledge/wisdom) is disseminated, utilised, enabled, accessed by New Zealand businesses through Mōhiotanga (sharing of information) which creates Māramatanga (understanding).
 
Through Mōhiotanga and Māramatanga we deliver Mātauranga

At our centre we are united (Kotahitanga) by our common kaupapa or cause - vision to create a sustainable hi-tech economy where no-one gets left behind.

Underpinning this is Manaakitanga (measurement of people’s ability to extend aroha) and Kaitiakitanga (guard the tāonga).

Without love and protection there cannot be true wisdom. Humans are connected physically and spiritually to land, water, air, forests

The outcome is Rangatiratanga – being in control of our own destiny

He waka eke noa (A vehicle for all of us)
Atamai respects and honours the principles of Tangata Whenua and recognises the need to drive economic growth in a way that is both sustainable and relevant for Aotearoa/New Zealand.
Through following these principles the intention is to create a new and differentiating pathway to a fairer, more equitable hi-tech based economy where no-one gets left behind.